by David Phinney
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So Long Michael Mallery, See You on Down the Road

This entry by Fufkin Vollmayer of San Francisco is in memory of one of my very best friends, Michael Mallery, who lived a good life, a generous life and a brilliant life.
He was a creative inspiration to many who went on to things of great accomplishment. His spiritual DNA lives on with those whose lives he cheered, encouraged and embellished./dp


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This entry by Fufkin Vollmayer of San Francisco is in memory of one of my very best friends, Michael Mallery, who lived a good life, a generous life and a brilliant life.
He was a creative inspiration to many who went on to things of great accomplishment. His spiritual DNA lives on with those whose lives he cheered, encouraged and embellished./dp

by Fufkin Vollmayer
Michael Leroy Mallery, an impresario of aesthetics and of the 1980’s south of Market art and music scene, died in his sleep when his furnace caught fire on Saturday, April 15th, 2006. He was 57 years old.
Michael was born in Buffalo, New York on October 10th, 1948, but as soon as he could, headed out to the Bay Area. (More below photo.)

He was the driving aesthetic force and publisher of Another Room, a magazine on avant garde culture. Started in 1978, Another Room was a San Francisco ‘zine for the emerging underground music called punk and new wave, technology, and modern art.
Another Room was a seminal publication for emerging rock and roll critics. Rolling Stone writers such as Christine McKenna and Greil Marcus contributed interviews and stories. The magazine combined cultural critique, interviews, along with news about the then-emerging field of software technology.
Michael made a significant contribution to desktop publishing. When he joined Another Room, he redesigned the magazine and worked as the art director. In 1978, he owned one of the first five by seven inch Macintosh computers. Michael had the radical idea of taking Another Room away from the printing trade, which involved stripping and laying out type, and instead put the entire magazine into the Macintosh. He pioneered the use of desktop publishing to produce Another Room, at a time when no one at Apple Computers or even the nascent Mac World magazine, had seen any publication attempt this, let alone a bunch of new wave punk sensibility aesthetes with a geeky weakness for technology.
In the words of John Gullak, a founder of Another Room and of the San Francisco punk band, the Mutants, “I was against the idea since I thought he was going to print the magazine on the daisy wheel printer on cheesy-looking computer paper. I got it all wrong. Michael saw the graphic potential of the Mac and adapted it to publishing.”
Ironically, it was his early experience as a printer that saved him from combat during the Viet Nam war.
Michael was drafted and on his way over to Viet Nam when an army bureaucrat noticed Michael’s work as a printer in his file. The publications department in Hawaii had an opening for a skilled stripper. As he was boarding the plane at the Oakland Army Base, the bureaucrat yanked Michael from the line and put him on a plane to Hawaii where he completed his service printing newspapers and forms for the Armed Services.
Michael returned to the Bay Area after the war, and after Another Room’s final issue, was also a pioneer in what was then the warehouse district of San Francisco, south of Market. This was in 1982, when garment factories and warehouses operated along Harrison Street. No one, save for the down-and-out in SRO hotels lived south of Market. Michael turned a giant 3000 foot concrete shell into a south-of-Market loft that housed his printing business and his home.
He started a print business, World Litho, and had a rolodex from the alternative press. His clients included Mother Jones and Girlfriends magazines, and he did a steady business in printing political campaign materials.
Through out the 1980’s, if you were young, hip, and alive, chances are you got invited to one of Michael’s famous Christmas parties. Bang a drum, yell into feedback, blast the speakers, and rev your motorcycle, you could do it all in 1986 at Michael’s Christmas party because no one, except for Michael and a few other pioneers, actually lived there. At his hundred-something Christmas parties, all you had to have was an appetite and wit. No one ever went away hungry or bored.
Which is why the aesthetic-obsessed, music-loving, techno-geeks decided to take up golf. Michael and his roving band of bad boys golfed like it was a punk rock show: with energy, anybody can do it, even if you don’t know how. Dressed in black with wild hair, they careened around hitting nine holes and nabbing a six pack. A lot of smoking, hitting, and laughing among Michael and his merry band of amateur golfers. As one friend said, “We figured, why should golfing only be for guys in their 50’s, we wanted to take back this activity though none of us could putt.”
An art lover was just too mild, too passive a term for Michael’s commitment to aesthetics. He pursued art the way some men pursue sky-diving or mountain climbing. Despite deadlines and responsibilities, he once blew off work, went standby, and flew to New York to see the Vermeer show at the Metropolitan Museum of Art. Or decided, also on a moment’s notice, that he just had to take in the 1995 Cezanne exhibit at the Philadelphia Museum of Art. There was the time he dropped everything to fly off and see the motorcycle exhibit at the Guggenheim. Michael’s motto: anything for art.
Like so many San Franciscans, Michael was evicted from his south of Market loft, and eventually settled in a house in the Oakland hills, where he built a studio, installed a garden, and threw many dinner parties. Like some kind of transplanted Australian, the barbeque was always on, with some concoction of ginger and garlic brewing.
Among his friends and colleagues, two words come up again and again: passionate and generous. Down on your luck, needed help moving, having some trouble with a design problem on your website? Michael was always there to lend a hand or an eye. Literally.
Michael was an avid photographer, a fabulous cook, and one smart aleck. He was always in the mix, gave great dinner parties, and had a penetrating intellect.
In the words of a longtime friend, “The world lost one of the good guys.”
Michael is survived by his sister, Linda Harger, of Kansas City, Missouri and his nephew.
A memorial service will be held for Michael on Sunday, April 30th, 2006 at Michael’s house at 3 p.m. His address is 7925 Greenly Drive, Oakland, CA. Friends are invited to attend and honor Michael’s life and accomplishments.
Michael Mallery’s Memorial Web site
Man who died in house fire is identified
By Susan McDonough, STAFF WRITER

OAKLAND — A man who died Saturday in a house fire that also killed his pet cat was identified Tuesday as Michael Mallery, 57, a semi-retired graphic artist and Vietnam war veteran.
Mallery was found burned to death about 9:30 p.m. Saturday in the basement of his house in the 7900 block of Greenly Avenue.
Officials say they believe the fire started accidentally in the basement, possibly because of a faulty furnace. Capt. Melinda Drayton said the flames burned through the floor of Mallery’s bedroom. Mallery fell through to the basement when the floor collapsed.
A neighbor saw smoke coming from the house and tried to rouse Mallery but did not get a response, officials said.
Mallery had owned the house for about eight years and lived alone with Squint, a feral cat he adopted and tamed several years ago, friend Lucy Childs said.
She said Mallery continued to work from home designing business cards, letterhead, logos and books.
Mallery loved to cook for friends and was the kind of person who chatted up strangers in grocery stores, Childs said.
“He was a wonderful person and very much missed,” she said.

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4 Responses to “So Long Michael Mallery, See You on Down the Road”

  1. Andrea says:

    Happy Birthday, Michael. I miss you tremendously.

  2. Harold says:

    Greetings:
    I just learned of this tradegy recently. Michael was a wonderful and caring man. I hope that his death was releatively painless.
    I would like to hear from people about Michael, please feel free to e-mail me.
    Harold Darling

  3. Linda Harger says:

    David: What a wonderful article about my brother.
    He was always extremely excited about the projects he was pursuing; always seemed to be a dozen at a time. Just wanted to add a small correction. He had 2 nephews, a great nephew and a great niece. Last photo I have of him shows him blowing bubbles with his great nephew.
    He spent that afternoon checking out our fathers antique gun collection with his oldest nephew explaining the guns and family history.
    The memorial service was very nice, sorry you could not join us. Learned a great deal about him and the many people who loved him.
    I remember him speaking about you and would have enjoyed the opportunity to meet you; remember him heading to DC after a family gathering in Pennsylvania in the mid-90’s . Thank you for taking the time to put together this article; a family keepsake.

  4. Kat Guevara says:

    Michael was always so sweet and kind, a big teddy bear. Yes, a good soul.

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